email marketing
November 26, 2018
I got 150+ emails in less than 3 days about Black Friday shopping! And then another […]
April 25, 2018
Do you think because you are a US-based firm that GDPR regulations are outside your sphere […]
March 7, 2018
Apologies in advance that this post is so long. There is a lot of information to […]
February 28, 2018
Experienced magazine audience development professionals should be perfectly poised to be online content deliverers. Every day […]
October 18, 2017
Testing should be an integral part of your marketing campaigns, especially email efforts. Many of today’s […]
September 20, 2017
Last week I gave a presentation at the annual AAMP annual conference (Association for Audience Marketing […]
September 1, 2017
Email best practices change as technology, habits, and consumer preferences change. Here are some of today’s […]
June 29, 2017
How fresh is your customer list? Business email data decay rates vary depending on industries reached, […]