June 21, 2021

Periodicals Prep Help Guide

4,000,000,000+.  That is the stunning number of magazines mailed through the USPS in 2019, according to […]
June 1, 2021

Part 2: To Gate or Not to Gate

“Gating” your website is when you allow site visitors to view a certain number of articles […]
May 18, 2021

Part 1: Pop-up Ads are Popping up Everywhere, For Good Reason

Are website pop up ads annoying or effective??  While the ads can be distracting, they are […]
October 14, 2020

Hot Audience Development Topics

Last week I had the honor of being on a panel during the first of 3 […]
October 6, 2020

I am Speaking at AAMP/MCMA Candid Conversations

Join us! I will be speaking this Friday, 10/9 with some dynamic women about today’s issues […]
August 31, 2020

7 Easy Ways to Build and Clean Your Email Database

Do you have email addresses on your database?  What are you doing to build/clean them now?  […]
July 9, 2020

USPS Rule Extension Benefits Periodicals

A welcome temporary reprieve from the USPS, for periodicals mailers! A USPS rule exception will allow […]
March 24, 2020

Marketing and Database Ideas You Can Use Now

People are craving information and the opportunity to have control over something in this crazy world […]
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