April 28, 2021
Does it sound silly that having a clean database can help the environment? Think about it. […]
January 21, 2020
Many personal New Year’s resolutions seem to be related to improving physical or mental health, organizing, […]
August 19, 2019
Recently my mom and I spent hours going through 2 cabinets full of my parents’ files. […]
June 13, 2019
Here is a little word play…not quite rhymes… with some ideas of how I think you […]
October 5, 2018
Last week I participated in the lively, educational and nerd-worthy fun Digital Summit in Chicago. This […]
August 30, 2018
Marketers, who is vetting your lists??!!We have lived in our house for 13 years. This week I received an 8.1oz mailer for an event addressed—with very wrong spelling—to the previous owner.
June 29, 2017
How fresh is your customer list? Business email data decay rates vary depending on industries reached, […]
February 22, 2017
Recently a prospective vendor asked how big a client’s database was, to decide whether to advertise […]