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Helping companies build
and engage an active audience.
June 1, 2021
Published by
CindyC
at
June 1, 2021
Categories
audience development
Content Marketing
Create
Customers
email marketing
Emedia
Featured
Marketing
Part 2: To Gate or Not to Gate
“Gating” your website is when you allow site visitors to view a certain number of articles
[…]
December 3, 2020
Published by
CindyC
at
December 3, 2020
Categories
Database
email marketing
Emedia
Featured
5 FREE, Simple Ideas to Improve Email Response Rates
Is your customer email engagement as burnt-out as your personal video meeting excitement? How do your
[…]
November 26, 2018
Published by
CindyC
at
November 26, 2018
Categories
audience development
Customers
Emedia
Featured
Marketing
Testing
8 Ideas for Effective Holiday Marketing Emails….After Being Inundated with Black Friday Messages
I got 150+ emails in less than 3 days about Black Friday shopping! And then another
[…]
July 19, 2018
Published by
CindyC
at
July 19, 2018
Categories
Business
Consulting
Content Marketing
Create
Emedia
Thought Leadership
Training–Back to Basics
How often do you think about the basics of doing your job? Recently I had a
[…]
March 19, 2018
Published by
CindyC
at
March 19, 2018
Categories
Database
email marketing
Emedia
GDPR is (Still) Coming–Are you Ready? Part 2
Welcome to the Part 2 post about GDPR, the new privacy regulations that will impact marketers
[…]
March 7, 2018
Published by
CindyC
at
March 7, 2018
Categories
Content Marketing
Database
Emedia
Strategy
GDPR is Coming–Are you Prepared? Part 1
Apologies in advance that this post is so long. There is a lot of information to
[…]
October 18, 2017
Published by
CindyC
at
October 18, 2017
Categories
audience development
Emedia
Testing
7 More Email Testing Ideas
Testing should be an integral part of your marketing campaigns, especially email efforts. Many of today’s
[…]
June 29, 2017
Published by
CindyC
at
June 29, 2017
Categories
audience development
Customers
data
Database
Emedia
4 Ideas for Re-Engaging Inactive Customers
How fresh is your customer list? Business email data decay rates vary depending on industries reached,
[…]
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