May 12, 2020

To Mail or Not to Mail, Part 2

Magazine publishers are struggling with how to manage their print and digital distribution in light of […]
April 28, 2020

To Mail or Not to Mail, Part 1

To mail or not to mail—magazines, I mean—is the question.  With people working at home, some […]
January 21, 2020

5 Simple (and Cheap) Ways to Clean Up Your Database

Many personal New Year’s resolutions seem to be related to improving physical or mental health, organizing, […]
October 5, 2018

My Top 10 Takeaways from Digital Summit, Chicago

Last week I participated in the lively, educational and nerd-worthy fun Digital Summit in Chicago.   This […]
June 8, 2016

White Papers & Lead Generation—Evolving Daily. Part 1

White papers are reports usually offered as free downloads. The content is a focused topic  that […]
January 22, 2016

A Marketer’s 2016 Top Prediction

As an audience marketer, my #1 marketing prediction for what is HOT in 2016 remains what […]
September 11, 2015

Benefits of Monetizing Your Data

Last week I attended an informative Gartner Briefing titled “Innovating with Information and Analytics.” Presented by […]
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