June 8, 2016
White papers are reports usually offered as free downloads. The content is a focused topic that […]
May 27, 2016
Working for myself, by myself most days, it is often a welcome change to visit clients, […]
May 11, 2016
In a publishing or information services company, every department has data. A lot of it. In […]
April 11, 2016
On our recent flight to FL, I watched the film All the President’s Men. Released in […]
March 16, 2016
Spring, is a time when many people clean out their cabinets, basements, spice drawers, closets. It […]
February 24, 2016
I have been a consultant for 18 years. Long enough to know some people roll their […]
February 9, 2016
Niche Marketing. Target marketing. Today, these long-used marketing terms are mingling with the word narrowcasting, which […]
January 22, 2016
As an audience marketer, my #1 marketing prediction for what is HOT in 2016 remains what […]