audience development

October 14, 2020

Hot Audience Development Topics

Last week I had the honor of being on a panel during the first of 3 […]
October 6, 2020

I am Speaking at AAMP/MCMA Candid Conversations

Join us! I will be speaking this Friday, 10/9 with some dynamic women about today’s issues […]
July 9, 2020

USPS Rule Extension Benefits Periodicals

A welcome temporary reprieve from the USPS, for periodicals mailers! A USPS rule exception will allow […]
March 24, 2020

Marketing and Database Ideas You Can Use Now

People are craving information and the opportunity to have control over something in this crazy world […]
December 10, 2019

AAMP and My New Board Membership

I am excited to announce that I have been elected VP, Membership for the AAMP (Association […]
May 29, 2019

10 Reasons Media Companies Outsource Audience Development

Why do media companies outsource?  This is a question I hear sometimes from colleagues, when I […]
August 31, 2016

What’s in Your Mix?

How do you mix up your marketing efforts? Are you using all the tools available to […]
August 3, 2016

White Papers & Lead Generation-Part 2

Promoting white paper downloads helps media companies offer targeted leads to advertisers, increase their web traffic, […]
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