marketing ideas

June 6, 2023

Marketing Testing for Success

My key takeaway from the recent OX6 conference in Chicago: don’t be afraid to experiment with […]
April 17, 2023

Simple Ideas to Improve Email Engagement

When was the last time you looked at your email marketing efforts, from your recipient’s point […]
October 31, 2022

Easy, Inexpensive Ideas to Increase Website Engagement

Brand websites are vying for website visitors’ attention, contact information, loyalty, downloads and/or purchases.  Marketers continue […]
May 17, 2022

9 Ways Media Firms are Using Their Database for Increased Revenue and Customer Insights

2 in-person events in 2 weeks after 2+ years working from home!  They were invigorating, educational, […]
June 1, 2021

Part 2: To Gate or Not to Gate

“Gating” your website is when you allow site visitors to view a certain number of articles […]
May 18, 2021

Part 1: Pop-up Ads are Popping up Everywhere, For Good Reason

Are website pop up ads annoying or effective??  While the ads can be distracting, they are […]
March 23, 2021

Podcast Full of Marketing Ideas

I was honored to recently be interviewed on my very first podcast! It was just released.  […]
December 3, 2020

5 FREE, Simple Ideas to Improve Email Response Rates

Is your customer email engagement as burnt-out as your personal video meeting excitement? How do your […]
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