November 26, 2018
I got 150+ emails in less than 3 days about Black Friday shopping! And then another […]
August 30, 2018
Marketers, who is vetting your lists??!!We have lived in our house for 13 years. This week I received an 8.1oz mailer for an event addressed—with very wrong spelling—to the previous owner.
December 6, 2017
It’s tempting to glide though the occasional slow work days of this holiday season, doing the […]
November 22, 2016
I think it’s important to say thank you to your customers. When they buy something or […]
August 31, 2016
How do you mix up your marketing efforts? Are you using all the tools available to […]
August 3, 2016
Promoting white paper downloads helps media companies offer targeted leads to advertisers, increase their web traffic, […]
February 9, 2016
Niche Marketing. Target marketing. Today, these long-used marketing terms are mingling with the word narrowcasting, which […]
January 22, 2016
As an audience marketer, my #1 marketing prediction for what is HOT in 2016 remains what […]