November 12, 2019
I hear publishing executives and sales regularly state they need to offer ABM programs. But when […]
October 31, 2019
You still have 2 months to accomplish the 2019 business goals you set for yourself! NOT […]
October 22, 2019
A couple weeks ago Elizabeth Kachoris from PMMI and I did a joint presentation at the […]
October 16, 2019
I recently participated in an email marketing roundtable at the AAMP conference in LA. Topics impacting […]
September 5, 2019
Are you marketing products or marketing to people? That question posed at last week’s Digital Summit […]
August 19, 2019
Recently my mom and I spent hours going through 2 cabinets full of my parents’ files. […]
July 30, 2019
Today’s marketers are thrown so many acronyms it is sometimes hard to distinguish between CDP, CPM, […]
July 16, 2019
Here is a short non-automated “drip marketing” success story. We have driven past the Stray Dog […]