Last week I participated in the lively, educational and nerd-worthy fun Digital Summit in Chicago. This was such a worthwhile, information-overloaded event for digital marketers.
I got many practical, cost-effective ideas from speakers who worked for familiar organizations including LinkedIn, Twitter, Spotify, Hubspot, Instagram, the Moth and other marketing firms, creative agencies, and marketing users.
Here are the Top 10 Takeaways I got from the event:
Bonus of #11. –Video, video, video! The use of video increases engagement, partially because visuals can be absorbed 60,000 times faster than text. Expect to see more growth in video in 2019 since many of the speakers talked about using it.
I hope that most of you will find at least 1 thing on this list that you can incorporate into your marketing efforts. Feel free to contact me if you want to have a deeper discussion about any of these.
The journey continues. Cindy
P.S. . If you want to read more of the ideas I got from the conference, scroll through my Twitter feed (@CindyCardinal1) from the week of 9/27/18