November 26, 2018

8 Ideas for Effective Holiday Marketing Emails….After Being Inundated with Black Friday Messages

I got 150+ emails in less than 3 days about Black Friday shopping! And then another […]
November 20, 2018

The Demise of Seventeen Magazine, Print Edition

The THUD factor. That’s what I remember most about the always-anticipated Seventeen magazine back-to-school issue when […]
November 6, 2018

Lighting Your Path to Success

How do you simplify a challenging project that at first glance seems overwhelming? Procrastinate? Flounder in […]
October 5, 2018

My Top 10 Takeaways from Digital Summit, Chicago

Last week I participated in the lively, educational and nerd-worthy fun Digital Summit in Chicago.   This […]
August 30, 2018

The List–A Critical Key to your Marketing Success

Marketers, who is vetting your lists??!!We have lived in our house for 13 years. This week I received an 8.1oz mailer for an event addressed—with very wrong spelling—to the previous owner.
July 19, 2018

Training–Back to Basics

How often do you think about the basics of doing your job? Recently I had a […]
May 31, 2018

How Adopting a Dog Reaffirmed the Importance of Networking

  This is a story about your network’s value and considering new options. We recently spent […]
April 25, 2018

GDPR: Regulators are Coming

Do you think because you are a US-based firm that GDPR regulations are outside your sphere […]
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