847-438-4577
ccardinal@comcast.net
Blog
Services
About
Contact
Subscribe
Helping companies build
and engage an active audience.
August 19, 2019
Published by
CindyC
at
August 19, 2019
Categories
data
Database
Featured
5 Areas to Consider When Creating Your Database
Recently my mom and I spent hours going through 2 cabinets full of my parents’ files.
[…]
June 13, 2019
Published by
CindyC
at
June 13, 2019
Categories
data
Database
Featured
Database Management Ideas to Better Organize and Use your Company Information
Here is a little word play…not quite rhymes… with some ideas of how I think you
[…]
March 19, 2018
Published by
CindyC
at
March 19, 2018
Categories
Database
email marketing
Emedia
GDPR is (Still) Coming–Are you Ready? Part 2
Welcome to the Part 2 post about GDPR, the new privacy regulations that will impact marketers
[…]
March 7, 2018
Published by
CindyC
at
March 7, 2018
Categories
Content Marketing
Database
Emedia
Strategy
GDPR is Coming–Are you Prepared? Part 1
Apologies in advance that this post is so long. There is a lot of information to
[…]
February 28, 2018
Published by
CindyC
at
February 28, 2018
Categories
audience development
Content Marketing
Customers
Database
Strategy
The Case for Audience Development Professionals as Content Marketers
Experienced magazine audience development professionals should be perfectly poised to be online content deliverers. Every day
[…]
September 20, 2017
Published by
CindyC
at
September 20, 2017
Categories
audience development
Database
AAMP Meeting & Presentation
Last week I gave a presentation at the annual AAMP annual conference (Association for Audience Marketing
[…]
June 29, 2017
Published by
CindyC
at
June 29, 2017
Categories
audience development
Customers
data
Database
Emedia
4 Ideas for Re-Engaging Inactive Customers
How fresh is your customer list? Business email data decay rates vary depending on industries reached,
[…]
February 22, 2017
Published by
CindyC
at
February 22, 2017
Categories
data
Database
email marketing
8 Questions To Ask About a Database Before Advertising
Recently a prospective vendor asked how big a client’s database was, to decide whether to advertise
[…]
Load more
Subscribe