engagement

December 23, 2014

Holiday Sharing

It is a gifting time of year.  We share sentiments, cards, gifts, money, time.  As a […]
December 17, 2014

Saying Thank You–and Meaning It

Thank you. Thank you. Thank you. This is the time of year when we hear these […]
December 12, 2014

Encouraging Growth for the Audience Development Role

“Where are all the young people?” That is what I wondered too. That was one topic […]
December 2, 2014

How–and Why- You can Create Simple Re-engagement Marketing Efforts

How much does it cost to acquire a new customer? While this cost can very depending […]
November 4, 2014

Reviewing your Online Customer Touch Points, Part 2 of 2

My recent blog post discussed how and why you should occasionally review the string of web pages […]
October 31, 2014

No Tricks, 7 Ideas to Add to your Marketing Bag of Treats

Rather than post Part 2 of my blog about using customer touch points today, Halloween seems […]
October 28, 2014

Reviewing your Online Customer Touch Points. Part 1 of 2

You create a website. Your prospects and customers visit (you hope) to learn, to buy, to […]
October 13, 2014

Learning from Others

A couple weeks ago I spoke at and attended the AAMP (Association of Audience Marketing Professionals) […]
Subscribe