May 11, 2016
In a publishing or information services company, every department has data. A lot of it. In […]
March 16, 2016
Spring, is a time when many people clean out their cabinets, basements, spice drawers, closets. It […]
February 9, 2016
Niche Marketing. Target marketing. Today, these long-used marketing terms are mingling with the word narrowcasting, which […]
January 22, 2016
As an audience marketer, my #1 marketing prediction for what is HOT in 2016 remains what […]
September 11, 2015
Last week I attended an informative Gartner Briefing titled “Innovating with Information and Analytics.” Presented by […]
July 20, 2015
How do we increase email response rates? Today it seems every client wants to email faster, […]
April 20, 2015
My house is trashed.There are currently 3 floors of construction–all due from water leaking near the […]
January 5, 2015
It’s the time of year for predictions and wrap ups, promises and plans, hopes and new […]