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Helping companies build
and engage an active audience.
February 28, 2018
Published by
CindyC
at
February 28, 2018
Categories
audience development
Content Marketing
Customers
Database
Strategy
The Case for Audience Development Professionals as Content Marketers
Experienced magazine audience development professionals should be perfectly poised to be online content deliverers. Every day
[…]
June 29, 2017
Published by
CindyC
at
June 29, 2017
Categories
audience development
Customers
data
Database
Emedia
4 Ideas for Re-Engaging Inactive Customers
How fresh is your customer list? Business email data decay rates vary depending on industries reached,
[…]
May 17, 2017
Published by
CindyC
at
May 17, 2017
Categories
Business
career
Customers
LinkedIn is not Facebook. Or am I confused?
LinkedIn is a valuable tool for me to stay on top of job changes colleagues are
[…]
March 22, 2017
Published by
CindyC
at
March 22, 2017
Categories
audience development
Customers
Customer Service Web Pages–Make them Usable, Findable
Your customers ARE your business. They can refer you to others, brag about your service, or
[…]
November 22, 2016
Published by
CindyC
at
November 22, 2016
Categories
audience development
Create
Customers
Marketing
How Not to Say Thank you
I think it’s important to say thank you to your customers. When they buy something or
[…]
October 27, 2016
Published by
CindyC
at
October 27, 2016
Categories
audience development
Content Marketing
Customers
Strategy
Importance of Gearing Marketing Content to the Buying Process
Who are your marketing messages created for? Do you have materials for people in every stage
[…]
August 31, 2016
Published by
CindyC
at
August 31, 2016
Categories
Customers
Marketing
What’s in Your Mix?
How do you mix up your marketing efforts? Are you using all the tools available to
[…]
August 3, 2016
Published by
CindyC
at
August 3, 2016
Categories
Content Marketing
Customers
data
Database
Emedia
Marketing
Strategy
Testing
White Papers & Lead Generation-Part 2
Promoting white paper downloads helps media companies offer targeted leads to advertisers, increase their web traffic,
[…]
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