May 11, 2016

What is YOUR Database STRATEGY?

In a publishing or information services company, every department has data. A lot of it. In […]
April 11, 2016

Going Old-School

On our recent flight to FL, I watched the film All the President’s Men. Released in […]
March 16, 2016

Spring Cleaning Your …. Data

Spring, is a time when many people clean out their cabinets, basements, spice drawers, closets. It […]
February 24, 2016

Yes, I am a Consultant. And a Business Owner.

I have been a consultant for 18 years. Long enough to know some people roll their […]
February 9, 2016

5 Ideas to Help you Provide Better Advertiser Leads Now

Niche Marketing. Target marketing.  Today, these long-used marketing terms are mingling with the word narrowcasting, which […]
January 22, 2016

A Marketer’s 2016 Top Prediction

As an audience marketer, my #1 marketing prediction for what is HOT in 2016 remains what […]
January 1, 2016

My 2016 Personal Exploration Goals

Can you accomplish a personal goal if you commit to working towards it for 10 minutes […]
December 23, 2015

Jesse Eisenberg and the Creative Process

How do you prefer to write? In longhand, on paper? Or on the computer? Me, I […]
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