December 6, 2017

5 Ways to Jumpstart Your New Year Marketing Efforts Now

It’s tempting to glide though the occasional slow work days of this holiday season, doing the […]
August 31, 2016

What’s in Your Mix?

How do you mix up your marketing efforts? Are you using all the tools available to […]
November 23, 2015

2016 Marketing Plan Flip

For magazine publishers, media companies, information services companies—whichever moniker you go by–2015 has been a challenging […]
May 21, 2015

Last Ditch Efforts

When marketing efforts are not performing as hoped and BPA deadlines loom, many brands resort to […]
February 6, 2015

Marketing Effort Analysis

My last blog post was on the importance of laying out a marketing plan, after working […]
January 29, 2015

Marketing Primer

Whether you are a new or experienced marketer, sometimes it helps to have a refresher on […]
December 2, 2014

How–and Why- You can Create Simple Re-engagement Marketing Efforts

How much does it cost to acquire a new customer? While this cost can very depending […]
November 24, 2014

Thanksgiving: Success is in the Preparation

This month I have been inundated with ads, recipes, and media advice about the highly anticipated […]
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